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Today our Head of Digital, Peter Johnstone celebrates his seventh year at SHINE. In those 7 years he has helped grow the digital side of the business from building simple table based websites to highly complex CMS builds for large clients. “When I joined SHINE I was headed up with the task of improving the

We were delighted to be invited to be Gold (yellow) sponsors at this years Master Innholders Conference at the O2 in London. It was a busy schedule and great to hear valuable insights into the hospitality industry in 2019 and looking towards to the future. We worked closely with Custard Communications to produce the marketing collateral

You only have 7 seconds to make a strong first impression. We know how important they are, but not everybody knows that the “first impression” is actually only a seven second window upon first meeting someone. Let’s think about your brand. Imagine that the first time someone ‘meets’ your company, they are solely reliant on

I stepped down as a trustee on the board of Cancer Support Scotland in October 2018 after six years of being involved with the charity. I spent three as a trustee and three as Chairman. The last six years have been challenging, exciting, rewarding, frustrating, energising, fun, funny, educational, inspiring and a privilege. This is just a little bit

When the stars align Arcturus Gin ends it’s first year in a flourish with 2 nominations at the Gin Awards 2018! One for Excellence in Branding no less! To say we were chuffed to be surrounded by such big names in the industry, both in drinks and design, we are looking forward to what next

It’s been said that a picture is worth a thousand words. If that is the case, then video is worth chapter and verse!

In the world of easily accessible digital cameras and smartphones, there really is no reason to post shaky out of focus shots. Follow our tips below to find out how to up your game. Nowadays when someone wants to find out more about you as a business/product/service they will whip out their phones and head

Whether you’re launching a new brand or just looking to make an impact with your current brand, making it edible is a great way to grab some attention!

“We don’t have the budget… It’s an additional cost that’s not needed… I’ve found this stock image I like…” Chances are someone else did too! This is the general response any time the idea of arranging a bespoke photo shoot with a client is mentioned. It doesn’t need to be cost prohibitive. You are looking

It’s my feeling that we all intrinsically miss physical mail, we miss the personal touch. The time taken to pen a note or a simple thanks for your business. Our inboxes have become the new receptacle for junk mail, getting snail mail holds a certain romanticism